f2 | President's Letter | Seminars | WIPINews | Industry News | Gallery
Highlights | |
Marketing News | Book Review | Workshops | Competitions & Awards | Classified |
DIGITAL & MARKETING NEWS - CURRENT |
FreshList Mailing
FotoQuote
A&I Photographic Digital Services
Mary Virginia Swanson
GraphiStudio
Photographic Art Market
Maria Piscopo / Marketing
ALLWORTH Books
blurb
bookstore
sizes:
discount
on quantity. Custom quotes on 400 + Blurb unlocks the book inside every person, every community, and every important moment of life. Eileen
Gittins Fresh
Lists Mailing Lists 2009 by Karen Hansen
As you can
see you will reach creative buyers 7 times a year. It is more efficient
than sending one or two mass mailings a year. Also contact buyers to
set up appointments or for portfolio drop off. PhotoShop: Design the
promo in PhotoShop then attach it in the MaxBulk program or upload the
JPEG to your website. The image will appears instantly when the e-mail
is opened - HTML required and is supplied free by FRESH LISTS. WIPI
recommends this product to every photographer who wants to have the
best possible research for pricing their photography. It's a must have
program and will bring great clarity to your photography promotion and
contract negotiations. One of the most frequent questions in photography
relates to "HOW MUCH SHOULD I CHARGE..?" You won't have to
ask anyone that question again if you invest in yourself and purchase
this program. It's a great asset to photographers and image makers..!
ALSO see latest version of fotoBiz and look for the special pricing
on the package of both fotoBiz and fotoQuote combined. www.fotoquote.com
|
Fresh
Lists Mailing Lists 2009 by Karen Hansen
As you can see you will reach creative buyers 7 times a year. It is more efficient
than sending one or two mass mailings a year. Also contact buyers to set up appointments
or for portfolio drop off. PhotoShop: Design the promo in PhotoShop then attach
it in the MaxBulk program or upload the JPEG to your website. The image will appears
instantly when the e-mail is opened - HTML required and is supplied free by FRESH
LISTS. WIPI
recommends this product to every photographer who wants to have the best possible
research for pricing their photography. It's a must have program and will bring
great clarity to your photography promotion and contract negotiations. One of
the most frequent questions in photography relates to "HOW MUCH SHOULD I
CHARGE..?" You won't have to ask anyone that question again if you invest
in yourself and purchase this program. It's a great asset to photographers and
image makers..! ALSO see latest version of fotoBiz and look for the special pricing
on the package of both fotoBiz and fotoQuote combined. www.fotoquote.com
|
SHOWCASE
your photography
|
MARY
VIRGINIA SWANSON GraphiStudio.com The Wedding book, Art Forms, Portfolio, Parent books, Pocket books, Family book, Portrait book, Limited publishing. A handsome, high quality product that will please yourself and your clients. GraphiStudio also offers production assistance and the option of FTP upload. They have expert technical and photographic knowledge with reps that will work closely with you to produce the results you want. Special
packages to suit your needs. Entire collection of primary books are available
in all layouts, printing technologies and cover options. Five potential layouts
with beautiful yet subtle effects. Book Layouts include, Director, Studio, Panorama,
Design and Reportage. GraphiStudio:
Italia USA United Kingdom Espa–a Portugal France Deutschland …sterreich Czech
Republic
Other countries
|
PHOTOHGRAPHIC ART MARKET Stephen
Perloff, Editor ABOUT THE PHOTO REVIEW The Photo Review is a critical journal of national scope and international readership. Publishing since 1976, the Photo Review covers photography events throughout the country and serves as a central resource for the Mid-Atlantic region. With incisive reviews, exciting portfolios, lively interviews, the latest in books and exhibitions, The Photo Review quarterly journal has earned a reputation as one of the best serious photography publications being produced today. Writers --- including A.D. Coleman, Stephen Perloff, Shelley Rice, Peter Hay Halpert, Barbara L. Michaels, Jean Dykstra, and Mark Power --- have weighed in on subjects as varied as the posthumous publication of work by Diane Arbus, women in photography, the growth of digital media, the historical movement from Pictorialism into Modernism, etc., etc. In his ongoing series, "The Censorship Diaries," Editor Stephen Perloff was in the forefront in covering the controversy over funding for the NEA and censorship of the arts. The Photo Review has earned a reputation for lucid and incisive writing aimed at an intelligent and informed audience, but free of the cant and jargon that infects much contemporary writing about art. Thus, both arts publications and the popular press have looked to us for interpretations of what's happening on the photography scene. Articles have been reprinted in such publications as Afterimage, To, Photography in New York, American Photo, and others. Editor Stephen Perloff, a respected writer, educator and photographer, has been interviewed for the New York Times, the Wall Street Journal, the Philadelphia Inquirer, the Bucks County Courier Times, and Art Matters. He has received two critic's fellowships from the Pennsylvania Council on the Arts. "I'm a big fan of The Photo Review!" Jerry Uelsmann, Photographer "The Photo Review journal ... covers the photographic scene with intelligence and insight..." Camera & Darkroom, May 1994 "'Art on the Front Lines' [Summer 1990] is one of the most powerful and positive statements for photography I have seen." Tom Buffington, Subscriber "The photographic/cultural climate of Pennsylvania was never like this when I was there. Certainly as regards photography, you've made with The Photo Review a wonderful revolution. An operation like your "Art Under Attack" issue [Summer 1989], inlcuding The Photo Review's national competition, elevates your whole operation from regional to national and international importance." The late Lou Stoumen, Photographer "Your magazine is a wonderful example of how artists and their work should be recognized." Nicole Greaves, Arts Coordinator, The Leeway Foundation "It's a wonderful publication! Where would we be without it?" Phyllis Crowley, Subscriber "The
Photographic Art Market volumes and the Photo Review Journal, highly recommended
for information about art sales for fine art photographic collecting. both for
the collector and the artist. " Jean Ferro PhotoArtist/President, Women
In Photography International |
Maria Piscopo - Management and Marketing Workshops for Creative People http://www.mpiscopo.com/
These
four photography marketing videos feature Maria Piscopo giving you successful
and easy-to-understand strategies for sales and marketing of your creative services.
These are the business tools you need to take your talent to the next level. The
information and examples in the videos are valuable to anyone who wants to earn
money with their talent. Talent alone won't do it, take the next step, be successful!
Check out the Special Offers! http://www.mpiscopo.com/ ALLWORTH
BOOK SELECTION
ASMP
Professional Business Practices in Photography Sixth Edition by American Society of Media Photographers This classic guide is the ultimate source on key business practices and industry standards from the foremost authority in professional photography. From standard practices in stock and assignment photography to special one-time decisions such as acquiring a digital workstation, this “business bible” provides the latest answers to any legal or business question an aspiring or professional photographer can ask. In eleven in-depth chapters, over two dozen industry experts offer practical guidance on such topics as estimating prices, formalizing agreements, using electronic technology, and much more. This completely updated Sixth Edition also features dozens of ready-to-copy legal and business forms, helpful checklists, and an extensive cross-media bibliography. 6 3/4 x 9 7/8, 416 pages; Paperback, ISBN 1-58115-197-7; List Price $29.95 SAVE 20% You Pay $23.95 Pricing
Photography The Complete Guide to Assignment and Stock Prices Third Edition by Michal Heron and David MacTavish This classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, negotiating fair deals, and much more. Chapters include practical information on the economics of photography, cutting-edge negotiation techniques, and the specifics of pricing electronic media. Over fifty pages of at-a-glance pricing charts help photographers tailor their pricing to suit any sales situation. Plus, readers will also find a complete “buyer’s guide” for art directors and editors, a comprehensive glossary, and dozens of ready-to-use worksheets and forms for even more instant help. A must-have addition to every photographer’s bookshelf. 11 x 8 1/2, 160 pages; Paperback, ISBN 1-58115-207-8; List Price $24.95 SAVE 20% You Pay $19.95 Publication Date: January 2002 The
Photographer’s Guide to Marketing and Self-Promotion Third Edition by Maria Piscopo A veteran photographer’s rep reveals how to find more clients and make more money. This newly revised third edition has been brought completely up-to-date to reflect current photo market trends and the latest techniques for using the Internet. The book explains how to build a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. “Piscopo’s book is full of specific, practical information. Promotion pieces, portfolios, advertising, public relations, rates, reps, . . . are just a few of the other topics covered in this excellent manual.” —Popular Photography. “As a veteran photographer’s rep, author Piscopo knows what she’s talking about. . . . With this book, you can get the benefits of Piscopo’s 20 years in the business for less than $20.”—Studio Photography. 6 3/4 x 10, 192 pages; Paperback, 40 b&w photographs, ISBN 1-58115-096-02; List Price $19.95 SAVE 20% You Pay $15.95 Publication Date: July 2001 SEE WIPI WORKSHOP Section for a list of Maria’s scheduled seminars or visit her website at http://www.mpiscopo.com/ The
Photojournalist's Guide to Making Money by Michael Sedge Market savvy, expert research, and first-rate resources combine to make this book the tutor that can take experienced photojournalists to new heights of success—while showing aspiring photojournalists how to begin their climb in a stimulating and rewarding field. This insider's look at how today's pros really sell their work details the powerful maneuvers they use. Step-by-step instructions tell how to establish a business, implement the latest research tactics, network with editors and other photo buyers, pitch to television producers, and expand business through lectures and teaching. Extensive sections in Internet marketing detail cutting-edge strategies for tapping into the lucrative photojournalism marketplace. 6X9, 224 pages; Softcover, 40 b&w illustrations, ISBN 1-581150076-8; List Price $18.95 SAVE 20% You Pay $15.15 Publication Date: December 2000 Caring
For Your Art A Guide for Artists, Collectors, Galleries and Art Institutions Third Edition By Jill Snyder Colors That Don’t Age, Wraps That Don’t Scratch Jill Snyder Shares the Latest Techniques and Tips that Bring Eternal Life to Any Artwork Art history is full of stories about artworks that have been destroyed due to accidents or neglect—yet we rarely talk about those millions of artworks which, thanks to proper care and handling, have survived throughout centuries. In Caring For Your Art, Jill Snyder explains the secrets of displaying, transporting, storing, and insuring art objects that help extend the life of paintings, prints, photography, and sculpture against all possible odds. New to this edition are interviews with key figures from the art insurance, art risk management, and conservation industries that have been conducted by Ann Albano, registrar of the Cleveland Center for Contemporary Art. Concerns about preserving an artwork ideally start before a work is created or put on display: What degree of humidity can a studio or show room have? How will the exciting new plastic material behave once the color has dried out? With Caring For Your Art, those involved with the creation and distribution of art will be able to choose locations, creative material, supports, framing equipment and wrapping material without running into unpleasant surprises. Whether an artwork remains in one place or is constantly shipped from one exhibit to another, numerous hazards need to be taken into account. Caring For Your Art helps caretakers of art objects to create a seamless chain of protective measures that ensures optimum care of the artwork under any imaginable circumstance. Written by a curator and art aficionado who has been an expert on art preservation for many years, Caring For Your Art takes into account the latest advances in creative materials and techniques, preservation technology, and insurance requirements. The book will prove an invaluable companion to every artist, curator, gallery owner, or collector concerned about the protection of his art objects, and includes * cutting-edge ways to limit environmental hazards * the latest techniques for creating, packing, transporting, and storing art * recommendations for the use of acid-free materials * using manual and computer systems for record keeping * checklists that help identify gaps in the safekeeping process * easy-to-grasp illustrations of complex technical problems Caring For Your Art can be found in better book stores, or it can be ordered directly from the publisher by calling: 1-800-491-2808, or order online from the Allworth catalog page where you will also find a full description, a table of contents, and reviews. $19.95, Paperback, 208 pages ISBN: 1-58115-200-0 Publication Date: September 2001 SEE THE ALLWORTH COMPLETE LIST OF PHOTOGRAPHY BOOKS and NEW RELEASES
READ and RE-READ these articles, the information is invaluable. *
Part 1 Success is not earned, It’s created - EXAMINING YOUR WORK ETHIC © 2001 Selina Oppenheim These
article are a wonderful reference and reminder of helpful steps to achieve success.
|
f2 | President's Letter | Seminars | WIPINews | Industry News | Gallery
Highlights | |
Marketing News | Book Review | Workshops | Competitions & Awards | Classified |
MARY
VIRGINIA SWANSON
For 2007 Ms. Swanson has updated and expanded this earlier publication.
Her new book
THE BUSINESS OF PHOTOGRAPHY: PRINCIPLES AND PRACTICES
is now available.
This updated edition will have expanded information on fundraising for
your personal projects, the art market today, licensing images for book
jackets, multimedia and your marketing, exhibition proposals, digital
resources and more.
Beginning with this 2007 Edition, listings of upcoming juried exhibitions
and grant competitions will be provided on Ms. Swanson's blog
Business Book
The Wedding book, Art Forms, Portfolio, Parent books, Pocket books, Family book, Portrait book, Limited publishing. A handsome, high quality product that will please yourself and your clients.
GraphiStudio also offers production assistance and the option of FTP upload. They have expert technical and photographic knowledge with reps that will work closely with you to produce the results you want.
Special
packages to suit your needs. Entire collection of primary books are
available in all layouts, printing technologies and cover options. Five
potential layouts with beautiful yet subtle effects. Book Layouts include,
Director, Studio, Panorama, Design and Reportage.
GraphiStudio has worldwide representatives as well reps in all
regions of the USA
Visit the
website at: www.GraphiStudio.com
and see all the wonderful products available to increase your sales
and promotion value. Call today for the special discount package available
until Dec. 30
Check website for upcoming
seminars in your area
USA telephone: 866-472-7445
Italy (0039) 047-939611
GraphiStudio:
Italia USA United Kingdom Espa–a Portugal France Deutschland …sterreich
Czech Republic
Other countries
Stephen Perloff, Editor
ABOUT THE PHOTO REVIEW The Photo Review is a critical journal
of national scope and international readership. Publishing since 1976,
the Photo Review covers photography events throughout the country and
serves as a central resource for the Mid-Atlantic region. With incisive
reviews, exciting portfolios, lively interviews, the latest in books
and exhibitions, The Photo Review quarterly journal has earned a reputation
as one of the best serious photography publications being produced today.
Writers --- including A.D. Coleman, Stephen Perloff, Shelley Rice, Peter
Hay Halpert, Barbara L. Michaels, Jean Dykstra, and Mark Power --- have
weighed in on subjects as varied as the posthumous publication of work
by Diane Arbus, women in photography, the growth of digital media, the
historical movement from Pictorialism into Modernism, etc., etc. In
his ongoing series, "The Censorship Diaries," Editor Stephen Perloff
was in the forefront in covering the controversy over funding for the
NEA and censorship of the arts.
The Photo Review has earned a reputation for lucid and incisive writing
aimed at an intelligent and informed audience, but free of the cant
and jargon that infects much contemporary writing about art. Thus, both
arts publications and the popular press have looked to us for interpretations
of what's happening on the photography scene. Articles have been reprinted
in such publications as Afterimage, To, Photography in New York, American
Photo, and others.
Editor Stephen Perloff, a respected writer, educator and photographer,
has been interviewed for the New York Times, the Wall Street Journal,
the Philadelphia Inquirer, the Bucks County Courier Times, and Art Matters.
He has received two critic's fellowships from the Pennsylvania Council
on the Arts.
"I'm a big fan of The Photo Review!" Jerry Uelsmann, Photographer
"The Photo Review journal ... covers the photographic scene with intelligence
and insight..." Camera & Darkroom, May 1994
"'Art on the Front Lines' [Summer 1990] is one of the most powerful
and positive statements for photography I have seen."
Tom Buffington, Subscriber
"The photographic/cultural climate of Pennsylvania was never like this
when I was there. Certainly as regards photography, you've made with
The Photo Review a wonderful revolution. An operation like your "Art
Under Attack" issue [Summer 1989], inlcuding The Photo Review's national
competition, elevates your whole operation from regional to national
and international importance." The late Lou Stoumen, Photographer
"Your magazine is a wonderful example of how artists and their work
should be recognized." Nicole Greaves, Arts Coordinator, The
Leeway Foundation
"It's a wonderful publication! Where would we be without it?" Phyllis
Crowley, Subscriber
"The
Photographic Art Market volumes and the Photo Review Journal, highly
recommended for information about art sales for fine art photographic
collecting. both for the collector and the artist. " Jean Ferro
PhotoArtist/President, Women In Photography International
The Photo Review, 140 East Richardson Avenue, Suite 301, Langhorne,
PA 19047-2824. | Auction | Competition | Garden Party | Journal | Newsletter
| Gallery | Subscriptions | The Photograph Collector | The Photographic
Art Market | Links | Index
www.photoreview.org
These four photography marketing videos feature Maria Piscopo giving you successful and easy-to-understand strategies for sales and marketing of your creative services. These are the business tools you need to take your talent to the next level. The information and examples in the videos are valuable to anyone who wants to earn money with their talent. Talent alone won't do it, take the next step, be successful! Check out the Special Offers! http://www.mpiscopo.com/
ALLWORTH
BOOK SELECTION
(Read list below and/or click link above to see
ALLWORTH selection of suggested reading by WIPI)
Build your Professional world of success with the tools of knowledge
from
Allworth Press
A must have collection for your library visit and check out ...What's
New at
Business and Legal Forms for Photographers
Third Edition
by Tad Crawford
Forming New Strategies for Photographers’ Success
http://www.allworth.com/Photography_Books_s/22.htm
Attorney-Author Crawford Updates Industry Classic for Apprehensive
Age.
Both the manner and business of photography have changed
in recent years. Technology has opened the door to new equipment and
opportunities, as legal and economic changes have altered the way photographers
find and perform jobs. Today’s uncertain financial climate has emphasized
the age-old need for photographers to negotiate and meet deadlines and
budgets, while legal tools for protecting their work have assumed a
new urgency. Help is now on the way. Attorney Tad Crawford has fully
revised and expanded the industry classic Business and Legal Forms
for Photographers, third edition, to help photographers organize
and promote their businesses as well as minimize legal vulnerability.
For all of the most important transactions any photographer is likely
to undertake, this volume contains thirty-one business and legal forms,
step-by-step instructions, advice on standard contractual provisions,
thorough discussion of contractual issues relevant to the industry,
and unique negotiation checklists to help photographers operate with
the highest standards of professionalism. “Attaining the knowledge of
good business practices and implementing their use is an important step
toward success for any professional,” Crawford observes.
The third edition of this esteemed guide has been updated to cover electronic
rights’ issues and includes five new forms for trademark application,
employment application, employment agreement, restrictive covenant for
employment, and project employee contract. All of the forms are included
on a CD-ROM to aid in customizing for use in the practice of the profession.
The thirty-one forms also include:
* license of rights
* application for copyright
* invoices
* sale contracts
* nondisclosure agreements
* stock agency agreements boo
Business and Legal Forms for Photographers, third edition, also
contains information on photographers’ organizations, how to contact
volunteer lawyers for the arts, and much more. In a time of rapid change,
this book is an essential resource for photographers—well-established
or beginning—seeking the path to success.
Business and Legal Forms for Photographers can be found
in better book stores, or it can be ordered directly from the publisher
by calling: 1-800-491-2808, or order online from our catalog page
where you will also find a full description, a table of contents, and
reviews.
$29.95, 8 1/2x11, 192 pages
(includes CD-ROM)
Paperback, ISBN 1-58115-206-X
Publication Date: January 2002
Historic Photographic Processes
By
Richard Farber
Historic Photographic Processes is a comprehensive user's
guide to the historical processes that have become popular alternatives
to modern and digital technology. Though many of the techniques, applications,
and equipment were first developed in the nineteenth century, these
same methods can be used today to create hand-crafted images that are
more attractive and permanent than conventional prints or digital outputs.
Fine-art photographer Richard Farber incorporates extensive research
with clearly-written directions and resource lists to provide in-depth
information on eight of the most enduring processes in photographic
history, including salted paper, albumen, cyanotype, kallitype, platinum/palladium,
carbon/carbro, gum bichromate, and bromoil. He guides the reader through
each step, from selecting the appropriate paper and sensitizing it to
exposing, developing, and toning the final print. Each method is accompanied
by a short explanation of how it was originally used and its significance
in the evolution of photography.
Historic Photographic Processes contains more than fifty
color and ten black-and-white images that beautifully illustrate each
of the processes described. Chapters include an introduction to photographic
techniques and applications, such as useful safelights, sizing paper,
measuring solutions, exposure controls, ultraviolet light sources, and
making enlarged negatives, as well as an extensive section on safety
in- and outside of the darkroom. The appendix provides important information
on the chemicals discussed, as well as health-and-safety references,
supply sources in the United States, Canada, and Europe, and a complete
catalog of Internet resources.
*
Part 1 Success is not earned, It’s created - EXAMINING YOUR WORK ETHIC
ARCHIVE
#8, October - December 2001
* Part 2 The way we see the world - DEFINING YOUR VISUAL INTEGRITY and
MAKING A COMMITMENT
ARCHIVE
#9, January - March, 2002
© 2001 Selina Oppenheim
These
article are a wonderful reference and reminder of helpful steps to achieve
success.
Worth reading over and over