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Sherrie Berger's career revolves
around her passion for the photography industry. She is a creative
consultant with extensive experience in the fields of entertainment,
high-end celebrity portraiture, fine art photography, production,
art direction, marketing and public relations.
Beginning at ABC television, she led the west coast network photo
department, overseeing a team of publicists, photographers, producers
and editors. Her team was responsible for the advertising and publicity
photography of series, movies and specials on the network as well
as special event coverage. (Oscars and Emmys) Subsequently, Sherrie
joined Corbis, one of the world’s leading international stock
and syndication agencies where she again worked with the industry’s
most talented photographers. Today she heads her own photography
consulting practice where she works one-on-one with photographers,
on television and motion picture productions, on events as the Lucie
Awards and MOPLA, and is a co-founder of photography exchange Scarletworks
and the non profit, Designed Giving.
Sherrie conducts workshops at the LA Center of Photography where
she is also on the board, and participates in the Palm Springs Photo
Festival as a juror and a portfolio reviewer in both NY and LA,
and leads the PR team for the annual Lucie Awards since their inceptions.
Sherrie graduated with honors from UCLA’s fine art department
with a degree in Art and Photography, has returned to her alma mater
as a requested speaker in various classes and has participated in
alumni mentoring events. She is a member of the Publicists of the
International Cinematographers Guild of America.
Sherrie is entranced by that magic moment at every shoot when all
of the creative elements align. Her personal work is inspired by
the interplay of light, sky and water, hence her series “Water+Sky.”
“Whether I craft the images myself, or I shine a bright light
on the creative brilliance of others, there is nothing better than
being mutually productive in the quest for self-expression.”
In Photography International Charter Member
Los Angeles, CA 90034
for all images remains the property of exhibited photographer, and
promotional use for Women In Photography International. All inquiries
regarding use of and purchasing image use rights must be directed
to the photographer.
File complete August 30, 2014